e she stumbles upon the inspiring management secrets of The Pike Place Fish Market. This effective little tale introduces readers to “Fish!” – the authors’ prescription for boosting employee morale and productivity. The fish-tossing, joke-cracking camaraderie of the market serves as the workplace ideal in this book, which is easy to read but carries a lasting punch WE recommendmthis book to executives, change agents, managers, staff members, and students. Whether you are trapped in a bad working environment or trying to improve a mediocre one, this book will inspire you to get up and change your surroundings. Fish! will be one of the most influential books you read all year.